Your bio should be short, sweet, to the point, and should include a few key components:
1. Who you are. Include your name and any certifications and titles you might have. For example, when I talk about who I am in my bio I say that I’m a tarot reader, Reiki practitioner, and trauma-conscious yoga teacher. You may like to specify your level of certification, such as ERYT-200.
2. What you do. Do you teach yoga? Do you teach meditation? Maybe you create yoga props, crystal grids, or offer energy healing. You don’t have to list out every single thing you offer here, but paint a picture in broad strokes of what it is you offer to the world
3. Who you serve. Do you primarily work with people who identify as women? Do you work with queer folks? Do you serve mothers, people recovering from back injuries, or veterans? Specify who your work is for in your bio. It will help the people who are the right fit connect with you!
4. Why you do what you do in the world. This is the piece that may take you awhile to figure out. But once you do, I promise, it will feel like magic. I suggest looking at the things you do in #2 and the people you serve in #3. What are the threads that connect them?